Albuquerque, Mar 08, 2011 -- USDA Rural Development State Director Terry Brunner earlier today observed the business training provided by the Community Action Agency of Southern New Mexico (CAASNM) to two small businesses in Hatch, New Mexico.
The training provided by CASSNM is made possible through a USDA Rural Development Rural Business Enterprise Grant (RBEG). The funding was obligated in October of last year to CAASNM to provide an intensive training, business and management instruction program for small businesses located in the Colonias of Doña Ana County and in the Chaparral area of Otero County.
During his visit to the two businesses, Brunner witnessed the one-on-one training provided to Jo Anne Kassian, owner of Frontera Mexican Imports and Maria Gomez, owner of Gomez Clothing Store. During the training session, both business owners were tutored on filing, bookkeeping and marketing solutions.
Following the visit, Brunner said, “I am pleased to see that these small businesses are benefitting from the technical assistance and training offered through our program. Our hope is that the skills they learn will provide the tools they need to succeed and expand in the future. ”
CAASNM is using the RBEG funds to provide direct one-to-one business development counseling and technical assistance with child care providers and other entrepreneurs. The training process includes six months of intensive counseling and six months of onsite business mentoring and auditing with an individual certified business coach.
The technical assistance is provided on an individualized plan developed with the participant and based on their readiness and needs and will be provided in Spanish and English at the business site. Included in the curriculum is information on licensing requirements and incorporation, payroll, tax, paperwork and bookkeeping, leadership, operations, safety, human resources, marketing and related business topics.
The businesses identified to receive this assistance include child care providers, a flower shop owner, a bee keeper and a fertilizer manufacturer.
The goal of the RBEG program is to improve the economic condition of rural areas by supporting education efforts that offer the expertise to assist individuals in the startup, expansion or improvement of their small rural business.
USDA Rural Development’s mission is to increase economic opportunity and improve the quality of life for rural residents. Rural Development fosters growth in homeownership, finances business development, and supports the creation of critical community and technology infrastructure. Further information on rural programs is available at any local USDA Rural Development office or by visiting USDA Rural Development’s web site at http://www.rurdev.usda.gov