New study
gauges outlook
for California
dairy co-ops
Justin Ellerby, Cooperative Specialist
California Center for Cooperative
Development
Editor’s note: This article is adapted from
a new report produced by the California
Center for Cooperative Development:
Challenges and Opportunities for
California’s Dairy Economy, available
for download at: http:\\cccd.coop/events/
DairyOpportunities.
airy producers
nationwide faced a
major economic crisis
from mid 2008 through
2009 as on-farm milk
prices plunged below production costs.
Operating at a net loss drained farm
equity from tens of thousands of dairy
farms. Many farms were pushed into
foreclosure.
Since early 2010, milk prices have
generally stayed close to producers’
break-even point, but there has been
little chance for a recovery of the
massive losses suffered. While milk
prices may enjoy modest growth in
2011, the medium-term outlook is still
uncertain. During the past 15 years,
there have been five national boombust
cycles in milk prices, each of
increasing severity. Further, the
fundamental causes of this cyclical
volatility have not been resolved by the
industry, nor by public policy.
In order to address the ongoing
challenges faced by America’s dairies
and the rural economies that depend
upon them, the California Center for
Cooperative Development (CCCD)
embarked on a research and outreach
project to examine causes and solutions
for some of the long-standing economic
challenges facing dairy producers. The
project was funded with a Rural
Business Enterprise Grant from USDA
Rural Development, awarded to the
Center in 2009.
Although CCCD’s work focused on
California, many of the findings apply
to the entire U.S. dairy sector. By
interviewing stakeholders throughout
the dairy economy and reviewing reams
of literature, CCCD staff identified a
variety of subjects for further
investigation.
Supply/demand balance
There is a seasonal imbalance in the
supply/demand situation for milk, a
perishable product. There tends to be
too much milk in the summer and too
little in the winter. Therefore, this
seasonal oversupply of milk is
manufactured into various lessperishable
dairy products, particularly
butter and milk powders.
However, these products are less
valuable than processed fluid milk and
return substantially lower profits to
dairies producing milk for those uses.
To equalize profitability among
producers of milk sold for the fluid
market and producers of milk used for
other dairy products, California uses a
Milk Marketing Order to create a single
statewide pool of prices paid by
processors to producers. Producers in
the pool then enjoy the same price for
their milk, irrespective of the end-use of
the milk each producer has supplied.
In past decades, USDA has also
purchased large volumes of lower value
dairy products (including milk powders
and butter) to support the national
price of milk. California became the
largest milk-producing state in the
nation, in part, by building much of its
dairy industry to supply the federal
program. Therefore, state milk pooling
— exacerbated by a major market
intervention — has had the unintended
consequence of incentivizing the overproduction
of both lower value dairy
products and the milk supply used to
create them. That infrastructure has
remained in place long after federal
price-support levels were greatly
reduced in the late 1980s, which
removed a major support for the state’s
total milk pool.
California’s dairy cooperatives
account for a large share of the nation’s
manufacture of these products. These
same dairy products also make up most
of U.S. dairy exports, and so are more
vulnerable to the higher volatility of
global markets than is domestically
consumed fluid milk.
Besides the need to manage the
state’s milk supply, several other areas
for reform and improvement have been
identified by dairy industry experts and
stakeholders in recent years. The
California Milk Advisory Board
commissioned consultants McKinsey
and Company in 2007 to conduct a
widely disseminated study of the
California dairy industry. Currently, a
package of fundamental industry
reforms, “Foundation for the Future,”
is being promoted by the National Milk
Producers Federation (NMPF), a trade
association representing the majority of
America’s dairy marketing cooperatives.
Supply management efforts
Supply management programs
encompass a wide variety of possible
methods and stakeholder roles aimed at
reducing the amount of surplus milk on
the domestic market. Although
individual dairy cooperatives instituted
caps on the amount of milk they would
accept from their members in the most
recent dairy crisis, those reductions
were not large or coordinated enough
to sufficiently impact nationwide milk
supplies, which would probably require
a nationwide program including all, or
most, U.S. producers.
The most recent large-scale effort to
reduce national milk supply has been
NMPF’s Cooperatives Working
Together (CWT) program, which
collects a 10-cent per hundredweight
assessment from its producer-members,
who collectively represent two-thirds of
the U.S. milk supply. From 2004 to
2010, CWT operated a herd retirement
program, which bought out some of its
members’ entire dairy herds and sent
them to slaughter, thus reducing the
national milk supply.
A NMPF-commissioned study of the
program found that it had increased
milk prices by many times over its
initial cost, until reaching a point of
diminishing returns in 2010. The
second function of CWT is its stillactive
Export Assistance Program,
which subsidizes exports of dairy
products. One of the program’s main
goals is to stabilize the volume of U.S.
dairy exports, which some believe has
otherwise been so sensitive to price as
to disrupt sustainable trade channels.
Indeed, NMPF points to this
disruption of exports as a prime factor
in the 2009 dairy crisis. When the
willingness of global dairy importers to
pay for dairy products fell in the global
recession, major exporters, including
New Zealand and Australia, reacted by
dropping prices. Essentially, the Export
Assistance Program succeeds when the
cost of short-term export incentives are
exceeded by the value of the long-term
trade channels they maintain.
However, “supply management” has
been more closely associated in the
dairy industry with several proposed
programs that would use various
mechanisms to establish a limit for
producers’ milk production. The
essential idea of these plans is to
provide incentives for producers to keep
their milk production within the
amount of supply that is expected to
return an acceptable profit margin to all
producers. There remain, however,
significant practical and ideological
concerns about these kinds of supply
management programs.
Price-risk management
strategies
Price-risk management (PRM)
strategies allow dairy producers to
moderate the volatility of their milk
and/or feed prices by paying some sort
of service cost to a third party in order
to limit their exposure to the risk of
unfavorable price changes. Although
producers hate having to forego some
of the value of unexpectedly high milk
prices (or low feed prices), many have
found it worthwhile to do so if it
protects them from the perils of price
volatility: disrupted production plans,
dangerous financial squeezes and wasted
management resources.
Purely market-based PRM strategies
include locking-in prices through
forward contracts or hedging price risk
through futures contracts or options.
These tools incur brokerage fees and
other transaction costs. They are
available through commodities
brokerages and some dairy cooperatives,
which operate these PRM tools as a
member service.
Forward contracts and futures have
been widely used by producers of grains
and other commodities for more than a
century, but have not been as widely
adopted by dairy producers. However,
the continuously increasing volatility of
milk and feed prices has led some
agricultural lenders to ask, or even
require, their producer-borrowers to
manage long-term profitability through
PRM tools.
Besides a general tolerance for risk
and initial unfamiliarity with PRM
tools, dairy producers have been
dissuaded from using the PRM tools
described above for a variety of
practical reasons. However, many of
these issues are specifically addressed
through the USDA Risk Management
Agency’s Livestock Gross Margin-Dairy
(LGM-D) insurance program. Made
available nationally last year, LGM-D is
being promoted as a means to address
some of producers’ issues in using other
PRM tools.
The volume of milk insured under
the program tripled last year. In
February, an additional $15 million was
made available to fund the program.
Lastly, the National Milk Producers
Federation’s “Foundation for the
Future” reform proposals include
another federally implemented PRM
program designed to complement
LGM-D.
Finding value in wastes
Dairy biogas systems process manure
into energy (usually natural gas or
electricity) and other products, such as
compost and liquid fertilizer. Many
public organizations and private
businesses throughout the nation
support and service the dairy biogas
sector, including some federal financing
programs.
However, the adoption of dairy
biogas systems by producers has been
hampered by problematic regulations,
lack of access to capital, disparate
technical information and difficulties in
securing financial arrangements and
physical inter-connections with energy
utilities.
Developing dairy biogas systems that
incorporate waste sources from outside
of the system owner’s dairy can achieve
beneficial economies of scale, but these
“co-digestion” facilities face challenges
regarding particular environmental
regulations and operational constraints.
Nonetheless, the success of certain
dairy biogas systems throughout the
nation proves that this sector has the
potential to reduce environmental
impacts while generating energy and/or
income for dairies. Use of the
cooperative business model and other
forms of collaboration have achieved
many different kinds of economies of
scale in dairy biogas systems, and might
do so further.
This developing sector could bridge
the needs of producers, regulators,
environmentalists and the public good.
If so, it will require consistent public
financing, improved access to
information, effective financial and legal
model agreements, streamlining of
regulations to maximize net
environmental benefit, political support
from the general public and further
collaboration among stakeholders.
Role of cooperatives
Dairy cooperatives are a major player
in California’s dairy industry, as they are
nationally. Their role in aggregating
producers’ bargaining power with
processors and in processing members’
milk themselves has long been
important to producers’ profitability. In
California, cooperatives such as
California Dairies Inc., Dairy Farmers
of America and Land O’ Lakes all have
substantial membership, processing
facilities and economic impact.
As the agribusiness and food
industries have continued to consolidate
over the past decades, dairy
cooperatives have merged, grown and
adapted their business strategies to keep
pace with their peers. In doing so,
however, they have risked losing their
distinction from proprietary businesses,
as perceived by some of their members,
antitrust regulators and other dairy
stakeholders.
Relations between dairy cooperatives
and their members can sometimes be
adversely affected both by food sector
dynamics beyond the co-ops’ control
and by the particular business practices
of each co-op. Members, directors and
management all have their own
positions and responsibilities which
should be mutually understood if the
cooperative is to remain a cohesive and
effective organization.
There are other dairy cooperatives
that differ markedly from the three coops
mentioned above. CROPP/Organic
Valley — a marketing-only co-op —
differs in that it typically does not invest
in processing capacity and emphasizes
returning value to members in the form
of higher regular pay prices, instead of
year-end patronage refunds.
Fonterra Co-operative Group has
leveraged New Zealand’s unmatched
advantage in low-cost milk production
into dominance in the global dairy trade
through strong emphasis on product
innovation, adaptation to local markets
and extensive collaborations with other
dairy firms, including several in the
United States.
Value-added opportunities
Value-added opportunities for the
California dairy industry are an
important topic for large cooperative
processors in expanding their product
mixes into new product categories, such
as probiotics and pharmaceutical
ingredients, and adapting to national
demographics and lifestyle trends.
However, producers working as
individuals or in small-group
collaborations also have opportunities
to develop value-added products from
their own milk supply, and thus diversify
their revenue streams away from the
volatility of commodity milk markets.
Strong consumer interest in local
foods has created opportunities for such
products and in marketing channels that
connect consumers to producers and
processors within a region. In
particular, specialty cheese has enjoyed
substantial research and development
supports in California, which has been
building a national presence in this
product category in recent years.
However, prospective new entrants
to California’s specialty cheese sector
face significant challenges. These
challenges include:
- Generally higher costs of doing
business, compared to other states;
- Distance from out-of-state domestic
markets;
- A highly competitive cheese market,
in which foreign imports are a factor;
- Fewer resources supporting the sector
than in other major specialty cheese
states;
- Economies of scale that may require
large size operations.
The last two challenges could be met
by specialty dairy businesses sharing
resources in training, trial-run
production, promotion, sales and/or
manufacturing. While these
collaborative functions have been
explored in a variety of ways in the
state, their further development could
be a major asset for new small specialty
dairy businesses.
As part of its research, CCCD
conducted a survey that explored
challenges and opportunities in valueadded
dairy product markets. It
targeted prospective and current
specialty dairy businesses, including
processors, producers and others. The
survey found that financing was lacking
among prospective new businesses. This
situation could be addressed by
improved access to traditional USDA
funding.
Other financing solutions may be
offered by innovative hybrid business
models, such as the L3C (low-profit,
limited liability company) model or
through use of mission-based venture
capital. These business models are
intended to provide profits while also
serving a public good by helping to
preserve family dairies and local food
systems.
Some support was found among
survey respondents for business
incubation models, such as the shared
use of a mobile processing facility or
arranging the use of excess dairy
processing capacity.
Of the dairy products considered in
this survey, specialty cheeses enjoyed
both the most knowledge and interest
among respondents. Organic producers
expressed strong interest in developing
dedicated processing capacity for
organic fluid milk and cheese. They
showed less interest in other emerging
product categories, with middling
interest in sharing promotional efforts.
Overall, California’s dairy industry
maintains strength in its competitive
cost of milk production, economies of
size and general quality of infrastructure.
The recent dairy price crisis
and ongoing concerns about producer
profitability underscore that individual
producers, as do producers nationally,
face important decisions.
National milk supply management
programs probably could stabilize the
industry against future milk price
volatility, but would require broad
industry consensus and careful
implementation. Various price risk
management strategies are available to
producers but are probably underutilized.
Newer programs, such as
USDA’s Livestock Gross Margin-Dairy
insurance program, deserve continued
attention.
In California, the costs of meeting
the state’s substantial environmental
regulations are not likely to lessen in
the future, but may be addressed in part
by creative, effective implementation of
dairy biogas systems. While some of
these efforts are beyond the direct
control of individual producers, they
can still make themselves heard through
their representation in trade
associations and their cooperatives.
Lastly, policymakers and staff at state
and federal public agencies have various
capacities to assist the dairy industry in
all of the major subject areas described
above. With this support, and with
consensus within the industry on its
needs and goals, California can
overcome the substantial challenges
facing it and expand upon its decades of
success in feeding the world and our
nation’s economy.