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Rural Development (RD) Mission Area
Strategic Plan

Goals

Goal 1  |  Goal 2  |  Goal 3

Goal 1 - GOOD JOBS AND DIVERSE MARKETS.
Rural Development will improve the quality of life in rural America by encouraging the establishment and growth of rural businesses and cooperatives.

 Rural America is currently experiencing an economic and population revival, after the declines of the 1980s. Yet rural America continues to face significant challenges. Income and earnings from nonfarm jobs in rural areas continue to lag those in urban areas. Structural changes in production agriculture have been, and will continue to be, significant. There is a strong continuing need for more diversified sources of income for farm and nonfarm workers in rural areas.

The need is not just for jobs, but for jobs that pay a livable wage. Less than one in four rural jobs are in farm or farm-related industries. During the 1990s, the rural-urban gap in real per capita annual income remained approximately $6,000 or greater, while rural nonfarm jobs in 1994 paid over $8,000 per job less than urban jobs. The rural-urban gap in real earnings per nonfarm job is wider now than it was in either 1980 or 1990. There is also disparity in the poverty rates between rural and urban areas. In 1994, 16 percent of rural residents were in poverty compared to 14.2 percent of urban residents.

* Objective 1.1
Increase the availability and quality of jobs in rural areas.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 1.2
Encourage and promote the use of marketing networks and cooperative partnerships to increase and expand business outlets.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 1.3
Direct Rural Development program resources to those rural communities, and customers with the greatest need.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 1.4
Manage the loan portfolio in a manner that is efficient and effective.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

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Goal 2 - QUALITY HOUSING AND MODERN COMMUNITY FACILITIES.
Rural Development will improve the quality of life of rural residents by providing access to technical assistance, capital and credit for quality housing and modern, essential community facilities.

 Vibrant communities are critical to the success of rural America. One of the key components of a healthy community is decent, safe, sanitary and affordable housing.

In 1989, one in five rural households paid more than 30 percent of its income for housing costs. 1.6 million rural households live in substandard housing. Despite improvements in housing quality, especially in the number of rural units with complete plumbing facilities, there are about 3 million units whose occupants are cost-burdened or which are physically substandard.

Another fundamental foundation for strong rural communities is the availability of community facilities such as fire stations, health care clinics, and child care facilities. These facilities often help the economic development and provide the bedrock and the sense of identity of the community.

* Objective 2.1
Improve the quality of life for the residents of rural communities by providing access to decent, safe, affordable housing.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 2.2
Improve the quality of life in rural America by providing essential community facilities.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 2.3
Direct Rural Development program resources to those rural communities and customers with the greatest need.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 2.4
Maximize the leveraging of loan funds to increase the number of rural residents assisted by Rural Development programs.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 2.5
Manage the loan portfolio in a manner that is efficient and effective.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

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Goal 3 - MODERN AFFORDABLE UTILITIES.
Rural Development will improve the quality of life of rural residents by promoting and providing access to capital and credit for the development and delivery of modern, affordable utility services.

 Access to safe drinking water and modern, affordable utilities is critical if a community is to prosper. An estimated 2.5 million rural Americans have a critical need for safe, dependable drinking water, including approximately 1 million residents who do not have water piped into their homes.

The telecommunications program provides capital, establishes telecommunications standards, and provides policy guidance for rural telecommunications in the Administration’s National Information Infrastructure Initiative. The Information Superhighway can provide rural residents access to libraries, training centers, vocational schools, and other institutions located in metropolitan areas and support rural businesses. It also provides improved health care through linkage with other rural health care providers and urban medical centers for clinical interactive video consultation, distance training of rural health care providers, and access to medical expertise and library resources.

As part of the restructuring of the electric utility industry, Rural Development is ensuring the continued availability of reliable, high-quality electric service at a reasonable cost to rural consumers. Many rural electric and telecommunications systems are aging and the obsolete infrastructure must be replaced and improved.

* Objective 3.1
Improve the quality of life in rural America by providing technical assistance and financing for modern, affordable water and waste water services in rural communities.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 3.2
Improve the quality of life in rural America by providing technical assistance and financing for modern, affordable telecommunications services, including distance learning and telemedicine facilities, in rural communities.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 3.3
Improve the quality of life in rural America by providing technical assistance and financing for modern, affordable electric service to rural communities.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 3.4
Where applicable, direct Rural Development program resources to those rural communities and customers with the greatest need.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

* Objective 3.5
Maximize the leveraging of loan funds to increase the number of rural residents assisted by Rural Development programs.

Time Frame for Completion
Ongoing.

Strategies for Achieving the Objective

Performance Measures

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